Media Studies
Introduction to Advertising Part 1
Posted February 16th, 2008 by Headteacher
Here’s an acronym to remember: AIDA
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G for Genre
Posted March 8th, 2009 by Headteacher
A text is classified in a genre by identifying the key elements in that text and in others of the same genre.
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I for Ideology
Posted February 2nd, 2009 by Headteacher
Ideology is a set of beliefs that people use to make sense of their experiences.
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R for Representation
Posted February 1st, 2009 by Headteacher
Media texts are representations of the real world around us.
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I for Institutions
Posted January 24th, 2009 by Headteacher
Media institutions produce specific media texts.
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N for Narration
Posted May 9th, 2008 by Headteacher
As media analysts it is often the way a narrative is narrated that interests us the most.
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A for Audience
Posted March 28th, 2008 by Headteacher
Audience is the starting point for most media tasks ...
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Introduction to Advertising Part 2
Posted March 23rd, 2008 by Headteacher
‘key concepts’ can be divided into this useful mnemonic.
PowerPoint Show 36 Slides
